Who are National Schools Partnership

[whole diary]

[grahame]

http://nationalschoolspartnership.com

Kicking around to work with CRPs^▸ (Community Rail Partnership) at the moment - lots of talk about resources but no indication if they're a charity, a for-profit company, a government based quango ...

Q   What is National Schools Partnership?
A   National Schools Partnership works to encourage and support businesses and other organisations to establish programmes that benefit schools. Our school programmes and resources help teachers and school leaders to deliver curriculum objectives as well as the aims of wider education and government agendas. In putting together teaching resources or materials to send out to schools we liaise closely with education professionals to ensure that they are in line with current educational requirements. Teachers registered with us have priority over any new resources. All our work is guided by our School Rules; a code of conduct that ensures we tread the right path.

Q   Who established the National Schools Partnership?
A   National Schools Partnership was established in 2004 by a team of professional parents with strong ties to schools and business marketing communities. The Chief Executive has worked closely with schools and education professionals for more than a decade as well as leading two successful businesses. He is closely supported by an excellent team of experienced educational professionals, commercial staff and consultants. In that time over 25,000 schools have benefited from programmes and resources established in conjunction with companies such as Garnier Ambre Solaire, M&S, Disney, Arla and Innocent.

Anyone have any experience of them / can help me establish if / how we could / should be following up on their approach to the CRP.   Out of my field ...

[Western Pathfinder]

Dont  know if this would be of any help to you ?

https://www.bera.ac.uk/opportunity/opportunity-to-join-the-national-schools-partnership

[stuving]

This from the TES gives more about who pays them - which the NSP themselves are pathologically reticent about, so much so that you wonder if the ASA at least should be leaning on them.

About National Schools Partnership

National Schools Partnership is a unique and fast-growing Partnership Marketing Agency that engages families, parents, teachers and young people through schools. We combine educational expertise, with strong consumer marketing skills and school support to provide excellent marketing and socially-focused campaigns to companies, public sector organisations and major agencies. Our work and campaigns focus on delivering the brand, sales or social impact that clients are seeking whilst benefiting schools at the same time.

• We work as a specialist agency providing knowledge and experience to brands in order to reach into the school community and the family market.
• We provide educational resources for schools as part of the campaigns we carry out for clients.

The company has grown quickly since its launch 5 years ago and now employs 18 staff to deliver campaigns for public sector and commercial clients including Disney, National Year Of Reading, Renault, Johnson & Johnson, Garnier, Birds Eye, School Food Trust, learndirect, Lego, and Virgin as well as major agencies including Carat, Iris, Consolidated and Chemistry. Our work covers a wide range of disciplines including direct marketing, brand awareness, sponsorship, partnership marketing and Corporate Social Responsibility.

[chrisr_75]

This from the TES gives more about who pays them - which the NSP themselves are pathologically reticent about, so much so that you wonder if the ASA at least should be leaning on them.

About National Schools Partnership

National Schools Partnership is a unique and fast-growing Partnership Marketing Agency that engages families, parents, teachers and young people through schools. We combine educational expertise, with strong consumer marketing skills and school support to provide excellent marketing and socially-focused campaigns to companies, public sector organisations and major agencies. Our work and campaigns focus on delivering the brand, sales or social impact that clients are seeking whilst benefiting schools at the same time.

• We work as a specialist agency providing knowledge and experience to brands in order to reach into the school community and the family market.
• We provide educational resources for schools as part of the campaigns we carry out for clients.

The company has grown quickly since its launch 5 years ago and now employs 18 staff to deliver campaigns for public sector and commercial clients including Disney, National Year Of Reading, Renault, Johnson & Johnson, Garnier, Birds Eye, School Food Trust, learndirect, Lego, and Virgin as well as major agencies including Carat, Iris, Consolidated and Chemistry. Our work covers a wide range of disciplines including direct marketing, brand awareness, sponsorship, partnership marketing and Corporate Social Responsibility.

I'm not surprised they're reticent to make that information freely available.

This "providing knowledge and experience to brands in order to reach into the school community and the family market" combined with this "Disney, Renault, Johnson & Johnson, Garnier, Birds Eye, Lego, and Virgin" makes me feel rather uncomfortable about what's going on.

[grahame]

Some very interesting feedback folks - thank you.   I always feel that where background information has been made hard to find like this, there's probably a reason ...